POPEYE Issue 888 Apr 2021

Publisher: POPEYE

Issue Number: 888

Publication Date: April 2021

Issue Title: Where Is That Clothing From?

Language: Japanese

Condition: Pre-owned (second-hand). Check photos for item condition.

About This Issue:

When we see someone wearing nice clothes, we can’t help asking them, “What brand are you wearing?” The answers may be things like “It’s actually from a Japanese brand, AURALEE”, or “PWA, you know? They’ve just started”. We may not know much about these brands yet, but consequently, we may want this up and coming label in near future. However, times have moved on and we no longer buy things simply because of their brand names. We now wonder why we are still fascinated by the label that is physically attached to the clothing. That’s because they tell us a lot, such as the history and also the philosophy of the designers, and by checking the small labels, we are somehow assured that we can follow our intuition. In this issue, we’ve inserted background information of each of the brands we introduce, so you will have answers to the question, ” What brand are you wearing?”.